VP RACING FUELS LAUNCHES POWERWASH™ AT THE CARWASH SHOW

Las Vegas, NV (April 26, 2018) VP Racing Fuels, Inc., today announced the launch of their POWERWASH™ car wash program, introducing the SCIENCE OF CLEAN™ with Mad Bubbles™ and complete, unmatched support from breaking ground to groundbreaking sales.

This announcement today marks VP’s latest move into branded retail. In addition to its international brand recognition for VP Racing Fuels, the growing VP brand has expanded to over 300 branded c-stores in the U.S. and Mexico. And VP is also making its presence known with VP FASTLUBE™, just launched last year.

“Everything we do at VP is known for its quality, speed and performance,” said Chris Wall, VP Racing Fuels Senior Director – Branded Retail. “We’ve built the brand, the excitement and the following, and that should help customers and consumers make the move to VP.”

VP has teamed with industry leading car wash experts Sonny’s to ensure POWERWASH accounts have all the professional help they need to execute and be successful. The program includes site surveys, building selection, construction, and equipment. It also offers comprehensive hands-on training to plan, manage, maintain and grow their business. Additional elements include exclusive car wash management systems technology to maximize profits, full parts inventory back-up for immediate delivery, and exclusive POWERWASH products for consistently clean and shiny customer vehicles.

VP has been aggressive about building its brand with over $150 million in annual impressions to 210 million drivers every year. VP recently made over 3 billion consumer impressions with its Monster Jam truck, the MAD SCIENTIST®, accomplishing the first-ever front flip. This exemplifies the significant traffic-building marketing support for VP POWERWASH with national ads, national loyalty programs and cross promotions with VP FASTLUBE and VP Branded Gas Stations.

The Car Wash Show brings together the leaders, innovators and decision makers of the professional car wash and fast lube industries and those of the affiliate Automotive Oil Change Association.

For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, and ARA among more than 60 VP-sponsored series and sanctioning bodies.
As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.
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Contact:  Chris Wall   210.861.1145 or chris.wall@vpracingfuels.com


VP RACING FUELS EXTENDS SUPPORT OF DRAG RACER DON O’NEAL

San Antonio, TX (April 27, 2018) VP Racing Fuels, Inc., today announced they have extended their sponsorship of U.S. Army veteran, NHRA Top Sportsman driver Don O’Neal and his “Mad Scientist®” entry.

“VP is proud to extend our partnership with Don O’Neal to 2019,” said Bruce Hendel, VP’s Vice President, North America Sales – Race Fuels & Consumer Products. “Exciting things are always happening at VP but at its core, working with great people who happen to be great racers that share our passion for winning is what we’re all about.”

O’Neal, whose grandfather fought in the Korean War and whose father fought in Vietnam, enlisted in the Army as a helicopter mechanic and retired as a Sergeant First Class in 2013. By coincidence, Freddie Turza, VP’s Technical Manager, was a helicopter mechanic while serving in the U.S. Marines further illustrating VP’s appreciation for America’s Armed Forces and for working with passionate people who like to make things fly either in the air or on the race track.

“I have been with VP for 23 years, and they’ve been fueling my passion for drag racing the entire way,” said O’Neal. “The Mad Scientist is going on tour for 2018, and while we’ve been lucky to get a couple of Divisional Wins in the past couple years in Top Sportsman, I want a National Event Wally this year. I have eleven opportunities and we’re going to tell everyone about Makin’ Power with VP.”

For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA, Rally America, SCORE, and ARA among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

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VP Contact: Bruce Hendel 210.635.7744 or brucehendel@vpracingfuels.com

O’Neal Contact: Don O’Neal 910.237.3825 or don@dragsterforsale.com


VP Racing Fuels Named Official Fuel of Mid-West Pro Mod Racing Series

San Antonio, TX (April 12, 2018) VP Racing Fuels, Inc., today announced they have been named the Official Fuel of the Mid-West Pro Mod Racing Series. The all 1/8-mile drag racing series competes in events in Oklahoma, Kentucky, Missouri, Kansas, and Texas.

“At VP we’ve always strived to have the best fuels out there and when you look at these racers in the Mid-West Pro Mod Series, especially the nitrous Pro Mods, these racers need top-grade fuels in order to run right and go fast,” said Jason Rueckert, VP Racing Fuels Midwest Regional Manager. “These high-profile relationships also allow us to promote our brand to enthusiasts and general consumers. The products we have for them were built with the same dedication and attention to quality and performance as our race fuel products.”

In addition to providing a full menu of race fuels for series competitors, VP’s Lane Choice™ traction compound is used by a large number of series tracks to provide the racing surface needed for the high horsepower Pro Mods.

“It doesn’t matter whether it’s nitrous like my cars or blowers or turbos, these engines can be pretty finicky and anything you can do to make them more predictable will only help,” said series owner and competitor Keith Haney. “Having a company like VP Racing Fuels, with all their research and testing behind them, come on board as our official fuel supplier will help everyone to be more consistent with their tune-ups. And in drag racing consistency is everything.”

For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA, Rally America, SCORE, and ARA among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

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VP Contact: Jason Rueckert 812.466.1175 or Jason@vpracingfuels.com

MWPMS Contact: Ian Tocher  tocher@mindspring.com or midwestpromodseries.com

 


VP RACING FUELS SUPPORTS RPM REAL PRO MOD DRAG RACING

San Antonio, TX (April 11, 2018) VP Racing Fuels, Inc., today announced they have signed a multi-year sponsor agreement with the REAL PRO MOD association.

“I grew up watching racers like Pat Musi and Frank Manzo,” said Freddie Turza, VP Racing Fuels Technical Manager.  “Getting to work with them at their shops and at the track is a great opportunity. I know my knowledge and experience can be helpful to them and that’s one of the many advantages VP can offer customers that our competition can’t.” In addition to technical support VP participates in the NHRA Pro Mod Contingency Award Program.

Pro Mod team owners and drivers created the RPM association to preserve and promote the future of this type of drag racing, where suspended door race cars with more than 3,000 horsepower, travel the quarter mile in under six seconds and at speeds exceeding 250 MPH.

“We’re excited that VP Racing Fuels is back with us for 2018,” offered RPM’s Danny Rowe. “They’ve been a strong supporter of Real Pro Mod since the beginning. They’ve been great to work with, always supported us, been great to all the racers and we’re really excited to have them back with RPM in 2018. From a personal standpoint, the quality is second to none.”

For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA, Rally America, SCORE, and ARA among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

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VP Contact: Freddie Turza 302.521.1767 or fturza@vpracingfuels.com

RPM Contact: srdrivenmedia@gmail.com or www.realpromod.com


VP RACING FUELS SIGNS WITH COTTON BOWL SPEEDWAY

San Antonio, TX (April 10, 2018) VP Racing Fuels, Inc., today announced an agreement with Cotton Bowl Speedway for on-site fuel supply as the 3/8 mile banked dirt track opens for the 2018 season.

“Cotton Bowl is one of the nicest tracks in Texas and the racers are some of the best. It’s great to be fueling them,” said Brad Horton, VP’s Regional Sales Manager. “The Southern Texas Late Models will put on a heck of a show on the 14th and the exciting World of Outlaws Sprint Cars will be there on the 25th.”

CBS is located in Paige, Texas and race events include IMCA Modifieds, IMCA SportMods, IMCA I-Stock, Street Stocks, Factory Stocks and Sport Compacts. Full schedule is available at cottonbowlspeedway.com.

“We knew we wanted to kick off CBS with VP Racing Fuel and SS Motorsports as our supplier,” added Mary Ann Naumann, Track Operations & Race Promoter. “Jerry Spencer is a stand up man and we’re very proud to have him and VP on our team for our racers.”

For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA, Rally America, SCORE, and ARA among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

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VP Contact: Brad Horton 210.635.7744 or bhorton@vpracingfuels.com

Cotton Bowl Speedway Contact: Mary Ann Naumann 512-507.1486 or manpromo@aol.com


VP RACING FUELS SIGNS SPONSORSHIP AGREEMENT WITH ATVMX

 

San Antonio, TX (April 10, 2018) VP Racing Fuels, Inc., today announced they have signed a multi-year sponsorship agreement of the ATV Motocross National Championship.

“The AMA ATV Motocross Championship is one of the premier professional and amateur ATV motocross series in the world,” said Bruce Hendel, VP Racing Fuels Vice President North American Sales – Racing Fuels and Consumer Products.  “They offer classes for riders as young as 4 years and as old as they want to be, and for machines from 50cc to 450cc. There is a class for everyone in this series and VP has a performance fuel built for every ride.”

VP offers technical advice and support to riders and engine builders. For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

“We are very pleased to continue our partnership with VP Racing Fuels and the ATV Motocross National Championship,” added MX Sports Director Tim Cotter. “Our racers love to go fast and VP Racing Fuels feed their machines to perform at the highest level.”

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA, Rally America, SCORE, and ARA among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

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VP Contact: Bruce Hendel  210.635.7744 x203 or brucehendel@vpracingfuels.com

ATVMX Contact: Derek Garcia 304.284.0084 or derek@mxsportsproracing.com

 


VP RACING FUELS SIGNS MULTI-YEAR EXTENSION AT ROCKINGHAM DRAGWAY

 

San Antonio, TX (April 9 2018) VP Racing Fuels, Inc., today announced the signing of a multi-year extension of their Official Fuel and fuel service agreement with Rockingham Dragway in North Carolina.

“Rockingham has an ongoing 37-year streak as the host of at least one major national drag racing championship,” offered Nick Fontana, VP Racing Fuels Operations Manager – South, “We’ve been their fuel of choice for what will be twelve years with this agreement. They put on a great show and Steve Earwood continues to strive to make the track even better every year.”

Rockingham Dragway is in its fifth decade of operation as a upper echelon American drag racing facility, one that for all but three years since 1969 has hosted at least one major event under the sanction of either the now defunct American Hot Rod Association, the International Hot Rod Association or the National Hot Rod Association.

“We have renewed with VP Racing Fuels for another three-year stint,” offered Rockingham Dragway owner Steve Earwood, “Making nine years we have enjoyed serving our racers with great VP products.  Not only is their fuel unrivaled, but also their traction compounds, particularly LC5, LC7 and Starting Line Resin (SLR), give us the best possible traction in all weather conditions.  The service by our VP distributor, Bobby Taylor Oil Company, is unparalleled with furnishing us with products in a timely manner and with maintaining our equipment.”

For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA, Rally America, SCORE, and ARA among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

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VP Contact: Nick Fontana 706.335.3355 ext 11 or nick.fontana@vpracingfuels.com

Rockingham Contact: Steve Earwood   910.582.3400 or steve@rockinghamdragway.com

 


VP RACING FUELS SIGNS LONG-TERM EXTENSION WITH ROAD ATLANTA

San Antonio, TX (April 6, 2018) VP Racing Fuels, Inc., further establishing itself as the fuel of choice for road racers, high profile tracks and series, today announced the continuation of a long–term association with Road Atlanta.

“VP Racing Fuels has been an amazing supporter of Road Atlanta for many years,” said Geoff Lee, President and General Manager at Road Atlanta. “As the official fuel supplier at the racetrack, our competitors are able to utilize their superior product at every event. That’s an opportunity we’re proud to continue to provide.”

VP Racing Fuels is also the official fuel of Laguna Seca, Lime Rock Park, Sebring Raceway, Watkins Glen, and many other famous tracks across North America and is the exclusive series fuel provider for Global MX5 Cup, IMSA, Indy Lights, Pirelli World Challenge, Pro Mazda Championship, and USF2000.

“Road Atlanta has a historic tradition of fielding championship race events, including the Petit LeMans, and VP has a long tradition of fueling winners so it’s a perfect match,” said Nick Fontana, Operations Manager, VP Racing Fuels – South. “Being chosen as the Official Racing Fuel of Road Atlanta was an honor and receiving the extension is really gratifying.”

For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA, Rally America, SCORE, and ARA among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

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VP Contact: Nick Fontana 706.335.3355 ext. 11 or nick.fontana@vpracingfuels.com

Road Atlanta Contact: Kelsi Nilsson 770.967.6143 or knilsson@roadatlanta.com

 


VP RACING FUELS EXTENDS PARTNERSHIP FOR MAZDA ROAD TO INDY

San Antonio, Texas, USA (April 5, 2018) VP Racing Fuels, Inc., today announced long-term extensions with Andersen Promotions to provide on-site spec fuel supply to the prestigious Global MX5 Cup, Pro Mazda Championship, USF2000, and Indy Lights Series in North America.

“The need for reliable, high quality race fuel in all of our championships and a partner who supports what we are doing led us to our now long-term involvement with VP Racing Fuels,” said Dan Andersen, Owner and CEO of Andersen Promotions. “National support at the many venues we compete at has been terrific, and the fuel we now use across all four series is perfect for our needs. We look forward to continuing this relationship for years to come.”

Since its launch in 2010, the Mazda Road to Indy ladder system has attracted competitors from around the globe. Drivers from Australia, Brazil, Canada, China, Colombia, Finland, France, Ireland, Korea, Mexico, Netherlands, Norway, Philippines, Spain, United Kingdom, Venezuela and Zimbabwe have been part of the grids, showcasing their talents at premier venues on a mix of road courses, temporary street circuits and ovals including the famed Brickyard – the Indianapolis Motor Speedway.

“VP’s known for top performing race fuel products, “ said Bruce Hendel, VP’s Vice President, North America Sales – Race Fuels & Consumer Products. “VP is proud to continue their support of the prestigious Mazda Road to Indy ladder system though Andersen Promotions, encompassing all four support series leading up to Indy Car.  Whether we’re at Indy, winning at the Isle of Man, or scoring an off-road win in Baja, series like these are great partners who count on us to deliver, so they can focus on racing.

For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA, Rally America, SCORE, and ARA among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

Andersen Promotions oversees all three levels of the Mazda Road to Indy Presented by Cooper Tires and the Battery Tender Global Mazda MX-5 Cup presented by BFGoodrich Tires. The company has a long and successful background in promoting open-wheel championships and has also owned multiple race teams – including USF2000, Pro Mazda and Indy Lights teams – in the past. In 2010, Andersen Promotions relaunched the Cooper Tires USF2000 Championship Powered by Mazda, which it operated from 1992 through 2001. In December of 2012, Andersen Promotions founded the Pro Mazda Championship Presented by Cooper Tires to replace the void left by the Star Mazda Series which ceased operations after 22 years. On July 12, 2013, it was announced that Andersen Promotions would take over the licensing and operation of Indy Lights from INDYCAR beginning with the 2014 Indy Lights Presented by Cooper Tires season. The company began overseeing operation of the MX-5 Cup in 2017. For additional information, visit www.roadtoindy.info and www.mx-5cup.com.

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VP Contact: Bruce Hendel 210.635.7744 x203 or brucehendel@vpracingfuels.com

 

Andersen Contact: Tamy Valkosky 949.842.3946 or pr@roadtoindy.net


VP RACING FUELS EXTENDS PARTNERSHIP WITH SEBRING INTERNATIONAL RACEWAY

San Antonio, TX (April 2, 2018) VP Racing Fuels, Inc., today announced the signing of a long-term agreement with Sebring International Raceway to provide fuel service as their Official Racing Fuel partner. 

Sebring International Raceway is North America’s oldest road racing circuit. The 3.74-mile circuit evolved from a WWII B-17 combat crew-training base. In addition to the famed 12-hour endurance classic, Sebring hosts dozens of club events, racing schools, corporate events and private testing throughout the year.

“Words cannot express how pleased Sebring International Raceway’s team is to extend a great association with VP Racing Fuels,” stated Sebring Raceway President and General Manager Wayne Estes, “a partnership that enables us to provide outstanding service to racers and car club participants who rely on VP Fuels throughout the year.”

VP Racing Fuels has provided fuel to the track since 2015 and also provided on-site fuel service for their 2018 IMSA SportsCar Championship, IMSA Prototype Challenge, Continental Tire, and GT3 Cup events.

“Fueling Sebring is an honor,” stated Nick Fontana, VP’s Operations Manager for the South region. “The track has so much history and hosts some of the greatest drivers and teams from around the country and around the world.  There’s always something on the track there and we love fueling their passion and look forward to working with them for many years to come.”

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA, Rally America, and SCORE among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

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VP Contact: Nick Fontana 706.335.3355 X 11 or nick.fontana@vpracingfuels.com

Sebring Contact: Ken Breslauer 863-655-1442 or kbreslauer@sebringraceway.com


COLEMAN JOINS VP RACING FUELS AS BUSINESS DEVELOPMENT CONSULTANT IN EUROPE

San Antonio, Texas, USA (April 2, 2018) VP Racing Fuels, Inc., today announced that Peter Coleman of Birmingham, U.K. has been named Business Development Consultant for Europe.

Coleman has extensive sales & marketing experience with the international brands STP and Armor All and most recently as Brand Manager for Bridgestone. “Between their winning back to back Isle of Man TT’s with Michael Dunlop or their technical partnership with M Sport I’m joining VP at a very exciting time,” Coleman commented. “With its winning range of fuels, additives and accessories, VP has a lot to offer and I’m looking forward to promoting the brand throughout Europe. It’s a real pleasure to continue my work in the motorsport fuels industry.”

“Adding Peter to the VP’s International team will certainly be an asset,” Marc Wesler, VP Racing Fuels International Sales Manager stated.  “His professional experiences, combined with his enthusiasm for racing and the VP brand, will be a big win for VP and our EU customer base.  We look forward to future growth across the European market.”

VP is the official fuel of Santa Pod Raceway, The Irish Drift Championships, The British Drift Championships, and the EDRS European Drag Racing Series.

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  In North America, VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, Watkins Glen Raceway, Lime Rock Park, Sebring International, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars and Late Models, Pirelli World Challenge, PDRA and Rally America, among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™.” More information is available online at VPRacingFuels.com.

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Contact: Peter Coleman     +44 (0) 7376 388916     peter.coleman@vpracingfuels.com