VP RACING FUELS UNVEILS STAY FROSTY™ COOLANTS

Las Vegas, NV (October 31, 2018) VP Racing Fuels, Inc., regarded around the world as the leader in performance fuels and lubricants, today revealed their new STAY FROSTY™ coolants for high performance engines and for race competition.

“STAY FROSTY is a proprietary coolant formulated for engines that require additional protection from overheating,” said Andy Deel, Division Manager – VP Consumer Products. “In street and off-road uses, operating temperatures are reduced by up to 25° F compared to the conventional glycol-based coolants. For race applications, the ready to use STAY FROSTY race formula can reduce temperatures by as much as 100°F and since there’s no glycol, track surfaces won’t get slippery if there’s a spill or leak.”

Overheating an automotive or motorcycle engine will not only ruin an outing but can cause significant, costly damage. VP’s R&D team has been working with engine builders, racers, tracks, and race series from around the world for over forty years. The technology employed in STAY FROSTY High Performance and STAY FROSTY Race Formulas delivers two more products aimed at helping engines stay healthy.

COOL DOWN™, a VP Madditives® coolant enhancer, can be added to any radiator coolant system and is particularly helpful in racing, street, RV, and tow vehicle applications. Reducing cylinder temperatures by up to 50°F, COOL DOWN also protects sensitive aluminum alloys from corrosion and lubricates all vital coolant system components.

Visit VP during SEMA at booth # 23919.

For more information about VP and its products for racers, enthusiasts, and general consumers visit vpracingfuels.com

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is also the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
# # #
VP Contact: Andy Deel, 210.635.7744, x207, or andy@vpracingfuels.com


VP RACING FUELS SHOWS OFF OCTANIUM™ UNLEADED AT SEMA

Las Vegas, NV (October 31, 2018) VP Racing Fuels, Inc., a world leader in race and performance fuel technology, launched their new Octanium™ Unleaded octane improver today at the SEMA Show.

“Pump gas doesn’t always deliver the performance an engine might need,” said Andy Deel, Division Manager – VP Consumer Products. “Adding Octanium Unleaded octane booster can bump up the octane to stop the rattle or pinging a car or truck engine might have to endure under heavy loads or towing. The fact that it also makes for accelerated performance on the street or the track and is safe for cars with converters or oxygen sensors makes this product an all-around performer.”

VP’s New Octanium Unleaded increases octane up to 7 numbers and improves throttle response and acceleration. It cleans fuel injectors, eliminates gum and varnish build-up, and acts as a lead substitute. One bottle treats up to 10 gallons of gasoline, increasing octane by up to 70 points.

Visit VP during SEMA at booth # 23919.

For more information about VP and its products for racers, enthusiasts, and general consumers visit vpracingfuels.com

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is also the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
# # #
VP Contact: Andy Deel, 210.635.7744, x207, or andy@vpracingfuels.com


VP RACING FUELS LAUNCHES CUSTOM BLEND LUBRICANTS FOR CUSTOM NEEDS

Las Vegas, NV (October 30, 2018) VP Racing Fuels, Inc., with a global reputation for high-performance fuels for all types of engines, today unveiled their new Classic, Traditional and Custom lubricant product lines.

“Racers and enthusiasts have relied on VP technology for over forty years for specific fuels for their applications,” said Richard Glady, Division Manager – VP Lubricants. “There are a significant number of engine builders and race teams that prefer non-synthetic racing oils to protect their engines. In addition to offering an extensive line of full synthetic and synthetic blend racing lubricants, VP has added an extensive line of non-synthetic and custom blend racing and high-performance oils for specific applications.”

VP Classic™ non-synthetic racing oils are available in viscosity grades SAE 30, 10W-30 and 20W-50 and are formulated to provide superior film strength with friction reducing additive as well as high levels of ZDDP. Classic SAE 80W-90 API GL-4 Hi-Performance Gear Oil is recommended for use in traditional classic car manual transmissions that compliment the line. VP’s Traditional™ non-synthetic racing oils in SAE 50 and 60 offers a heavier base oil cut providing tremendous oil film strength, with the enhancements offered by the Classics, and built for extremely stressed competition engines fueled by racing fuel, gasoline, diesel, alcohol, or nitro-methane.

In addition, VP’s custom blend lubricant product line now offers VP NITRO SAE 70 Hi-Performance Racing Oil for nitro engines, VP EX HP SAE 0W-50 High Performance Full Synthetic Racing Oil, VP Diesel Compression Ignition 1 SAE 5W-40 Full Synthetic Racing Oil, as well as, VP’s new Hi-Performance SAE 75W-140LS Full Synthetic limited slip and SAE 80W-140LS conventional limited-slip API GL-5 gear oils.

Visit VP during SEMA at booth # 23919.

For more information about VP and its products for racers, enthusiasts, and general consumers visit www.vpracingfuels.com or www.vplubricants.com.

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea, and air since 1975.  VP is also the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
# # #
VP Contact: Richard Glady, 210.635.7744, x241, or richard.glady@vpracingfuels.com


VP RACING FUELS POPS THE TRUNK FOR 2019 CALENDAR AT SEMA

Las Vegas, NV (October 30, 2018) VP Racing Fuels, Inc., may be regarded as the leader in racing fuel technology around the world but at SEMA today, it’s reputation for producing memorable, calendar posters raised the bar again.

“Dating back to the 90’s when VP began producing an annual calendar poster, every year fans and racers alike looked forward to seeing just how far we could go with the next year’s edition,” said Donato Bonacquisto, VP Racing Fuels Director of Marketing. “We’re used to fueling the IMSA Prototype Cadillac’s in The WeatherTech Sportscar Championship, but our team put another Cadillac to good use for 2019 and I think it’ll be considered a uniquely memorable photo.”

Constance Nunes, the star of the Netflix series, “Car Masters: Rust to Riches,” is VP’s 2019 calendar poster model and will be at VP’s booth #23919 during the show signing posters and greeting attendees, guests, and exhibitors.

For more information about VP and its products for racers, enthusiasts, and general consumers visit vpracingfuels.com

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is also the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Classic™ and Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
# # #
Contact Donato Bonacquisto at 210-635-7744, x204, or donato@vpracingfuels.com


VP RACING FUELS SET TO MAKE BIG SPLASH AT SEMA

Las Vegas, NV (October 29, 2018) VP Racing Fuels, Inc., one of the most recognized names for racers and performance enthusiasts, is ready to take the green flag when the doors open on Tuesday.

“SEMA attracts people and businesses from around the world,” said Alan Cerwick, VP Racing Fuels President and CEO.  “Thanks to the hard work of everyone at VP, booth #23919 has a reason for just about all of them to come visit and see what’s new at VP for just about everyone who drives or rides.”

This week, VP unveils a total of 14 new products including three new race fuels, and a 2019 Calendar poster starring Constance Nunes from the Netflix series “Car Masters: Rust to Riches.” As a result, VP’s booth # 23919 should be one of the busiest and most popular throughout the show.

“Quality Fuels for Motorsports was our tag line back when VP started,” said Bruce Hendel, VP’s Vice President, North America Sales – Race Fuels & Consumer Products. “Forty plus years later we’re 110% about quality and the evolution of liquid performance. We have new fuels, performance lubricants, and coolants that will make VP the talk of the show so we invite everyone to visit the booth or online and as always, Stay Frosty!”

For more information about VP and its products for racers, enthusiasts, and general consumers visit vpracingfuels.com

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea, and air since 1975.  VP is also the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Classic™ and Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
# # #
VP Contact: Bruce Hendel 210.635.7744 x132 or brucehendel@vpracingfuels.com


VP RACING FUELS MAKING WAVES IN THE DESERT AT SEMA

Las Vegas, NV (October 25, 2018) VP Racing Fuels, Inc., a world leader in race and performance fuel technology, will be at the SEMA Show starting next Monday, October 29, with a full menu of new products and news for racers, enthusiasts, and consumers.

“We don’t rest on our laurels,” said Alan Cerwick, VP Racing Fuels President and CEO. “People know the VP name for liquid technology and performance when it comes to fuels, lubricants, and additives. Our R&D team has been burning the midnight oil all year, and we’ve come to SEMA with something new for just about everyone who drives or rides.”

This coming week, VP unveils a total of 14 new products including three new race fuels, and a 2019 Calendar poster starring Constance Nunes from the Netflix series “Car Masters: Rust to Riches.” As a result, VP’s booth # 23919 should be one of the busiest and most popular throughout the show.

“VP has an unrelenting desire to improve, to make something better,” said Bruce Hendel, VP’s Vice President, North America Sales – Race Fuels & Consumer Products. “We keep evolving and growing so our customers can continue to count on VP to power and protect their passions.”

For more information about VP and its products for racers, enthusiasts, and general consumers visit vpracingfuels.com

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea, and air since 1975.  VP is also the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Classic™ and Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
# # #
VP Contact: Bruce Hendel 210.635.7744, x 132, or brucehendel@vpracingfuels.com


VP RACING FUELS SIGNS UK DISTRIBUTION DEAL

San Antonio, Texas, USA (October 17, 2018) VP Racing Fuels, Inc., today announced a distribution and marketing partnership with Race Fuel Ltd., in the United Kingdom.

“Our partnership with Race Fuel Ltd is designed to provide fuel services to virtually any UK motorsport program – land or water, two wheels or four, including driven and remote control,” said Peter Coleman, VP Racing Fuels Business Development Consultant, Europe.  “We’ve worked hard with Mark and his team to create an infrastructure that will expand our dealer network, as well as increase fuel availability, for our racing customers throughout the UK and Ireland. We’re delighted to have found a professional organization worthy of VP’s stature, to represent us in the UK and Ireland.”

With a passion for motorsport and logistics expertise, Race Fuel Ltd is uniquely positioned to cater for just-in-time fuel deliveries, with immediate next day, pre-race transfers and flexible delivery options. Race Fuel will provide a complete end-to-end solution for VP Racing Fuels, encompassing fuel import and storage, as well as promotions and marketing support.

“VP Racing Fuels is well known as the world leader in race fuel technology, with winning formulations in every series,” added Mark Gardner of Race Fuel Ltd.,  “The brand’s portfolio is huge and the VP team has already provided us with brilliant technical support to help us provide the best possible fuel to racers. We will be working together to further develop the VP Racing Fuels’ presence in racing, rallying, sprint, endurance, motorcycle, indeed, all areas of motorsport.”

In addition to the new relationship with Race Fuel Ltd., VP Racing Fuels also has products available for purchase at major race venues, including Santa Pod and Mallory Park. VP Consumer Products are also available from www.racefuel.online

For more information about VP and its products for racers, enthusiasts, and general consumers visit www.vpracingfuels.com and for racing fuel orders in the U.K. visit www.racefuelonline.online

About VP Racing Fuels

VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea, and air since 1975.  VP is also the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.

# # #

VP Contact: Peter Coleman  +44 (0) 7376388916     peter.coleman@vpracingfuels.com

Race Fuel Ltd., Contact: +44 (0) 2074584219

 


FIND VP RACING FUELS PRODUCTS FASTER THAN A PIT STOP WITH NEW MOBILE APP

 

 

 

San Antonio, TX (October 8, 2018) VP Racing Fuels, Inc., today announced the launch of their new, fast-paced FIND VP mobile app allowing consumers to find VP products available nearby.

“FIND VP will allow racers, enthusiasts, and consumers to quickly find VP products within their geographic location easily with this app,” said Donato Bonacquisto, Director of Marketing. “VP will literally be at your fingertips after downloading FIND VP from the App Store for Apple iOS iPhones or Play.Google.com for Droid devices.”

With the simple app launch, consumers will be able to locate and select from the many products that VP offers including race and performance fuels, lubricants, Madditives®, and branded gas stations. The new FIND VP app includes push notifications to stay up on the latest that VP offers as well as brand and product updates. If the app user has a technical question or a special request they can locate the local VP regional contact as well for help. VP will be adding additional features and benefits to the new release over the year including social login and sharing, user profiles, as well as consumer feedback.

For more information about VP and its products for consumers, enthusiasts, and racers visit vpracingfuels.com.

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea and air since 1975.  VP is also the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across the U.S. are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
# # #
Contact Donato Bonacquisto at 210-635-7744 or donato@vpracingfuels.com