VP RACING FUELS OPENS FIRST-EVER VP FASTLUBE™ OIL CHANGE CENTER

FIRST FASTLUBE MARKS ANOTHER MILESTONE FOR VP BRANDED RETAIL

San Antonio, TX (April 25, 2019) VP Racing Fuels, Inc., a leader in motorsports, performance chemicals, and innovative branded gas station programs, today announced the opening of their first-ever VP FASTLUBE™ quick lube centers in Fredricksburg, Texas.

“Our store owner in Fredricksburg gets it,” said Karen Madden, Vice President, VP Branded Retail. “With everything the VP brand and our programs have to offer, just as we’ve seen with our branded gas stations and c-stores, the FASTLUBE platform is poised to take off from coast-to-coast.”

VP FASTLUBE offers an attractive image, a credit card program with one of the lowest rates in the industry and a preferred supplier program, as well as substantial savings on bulk oils for higher profits.  FASTLUBE licensees will benefit from VP’s brand recognition among motorsports and performance enthusiasts and the fast-growing brand awareness generated by VP branded gas stations.

“VP’s massive branding expansion in C-Stores, POWERWASH™ car wash centers, and now FASTLUBE, is taking place in the United States, Canada, and Mexico” added Madden. 

For more information about VP and its products for distributors, independent operators, racers, enthusiasts, and general consumers visit vpracingfuels.com.

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Fuel Technology®, fueling champions in virtually every form of motorsport on land, sea, and air since 1975. VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, Blancpain GT World Challenge America, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, PDRA, SCORE, Best In The Desert, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
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VP Contact: Karen Madden, 402.960.0320 or karen.madden@vpracingfuels.com


VP RACING FUELS OPENS FIRST-EVER VP MARINA

FIRST MARINA MARKS NEW MILESTONE FOR VP BRANDED RETAIL

San Antonio, TX (April 22, 2019) VP Racing Fuels, Inc., long recognized as the fuel behind winning racers and championships, today announced the opening of their first-ever branded marina and c-store location, located on Lake LBJ in Kingsland, Texas.

“This is a very big moment for the VP brand,” said Karen Madden, Vice President, VP Branded Retail. “The VP name is known around the world as a leader in motorsports, performance chemicals, and innovative branded gas station programs. The opening of our first marina location, one that will cater to consumers both on the water and on the street is very significant. We expect more marina locations to follow.”

Each of the 300+ VP-branded stations has enjoyed sustained increases in profit as a result of substantial reductions in credit card and fuel expense, new revenue streams with VP-branded performance products, plus simplicity, flexibility and transparency not found with major brands. Also, VP offers unparalleled marketing support through a widespread presence in motorsports, and a unique, professional image with a youthful “edgy” attitude.

“When considering VP’s c-store, FastLube™, PowerWash™, and now Marina platforms, the marketplace opportunities in working with VP are limitless” continued Madden, “ Our relationship with Allied Brand Capital, offers fast, flexible equipment financing that puts an operator’s business plan into motion with a simple, one-page credit application.”

For more information about VP and its products for c-store operators, racers, enthusiasts, and general consumers visit vpracingfuels.com.

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Fuel Technology®, fueling champions in virtually every form of motorsport on land, sea, and air since 1975. VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, Blancpain GT World Challenge America, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, PDRA, SCORE, Best In The Desert, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
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VP Contact: Karen Madden, 402.960.0320 or karen.madden@vpracingfuels.com


VP RACING FUELS NAMED OFFICIAL FUEL OF MOTOVICITY NEVER LIFT

San Antonio, TX (April 9, 2019) VP Racing Fuels, Inc., the biggest name in racing fuel, on-site event fuel service, and technical support, has been named the Official Fuel of Motovicity’s Never Lift event to be held April 27-28 at the New Coalinga Municipal Airport in Coalinga, California.

“Motovicity is an award-winning nationwide distributor of hi-performance parts,” said Andy Deel, Division Manager of Consumer Products for VP. “Never Lift is a really extraordinary event where performance cars and drivers race against the clock, rain or shine, on a half-mile course and so it’s fitting that VP will be there to fuel their passion with our performance products.”

Never Lift 2019 returns for its second event and will bring together some of the fastest cars, top performance brands, and best builders and shops to throw down for $38,500 in cash prizes and will feature more than 200 high-powered vehicles competing for top speed in six classes. Information for racers and spectators can be found at www.neverlifthalfmile.com

“Motovicity is excited to have VP Racing Fuels as the Official Fuel Sponsor of Never Lift Half Mile,” added Jason Wieczorek, Purchasing Manager, Motovicity Distribution. “Our customers and racers expect the best, and that’s exactly what they will get with VP Racing being on hand during our event. Never Lift has the largest payouts in half mile racing, and with VP’s help we expect to see more world records broken and cars going even faster this year!”

VP’s fuel offerings for the event are C16, HP100, MS109 REG, VP IMPORT REG, X85, and Q16 REG and fuel pre-orders can be placed by calling VP’s California office at 951.696.5100 or emailing vppacific@vpracingfuels.combefore April 17. Racers with questions about fuel selection can call VP’s Tech Support line at 812-878-2025 for assistance.

For more information about VP and its products for racers, enthusiasts, and general consumers visit vpracingfuels.com.

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Fuel Technology®, fueling champions in virtually every form of motorsport on land, sea, and air since 1975. VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, Blancpain GT World Challenge America, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, PDRA, SCORE, Best In The Desert, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
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VP Contact: Andy Deel, 210.635.7744 or andy@vpracingfuels.com
Motovicity Contact: www.motovicity.com


VP RACING FUELS NAMED OFFICIAL FUEL OF CASTLE COMBE CIRCUIT

San Antonio, Texas USA (April 4, 2019) VP Racing Fuels, Inc., regarded around the world as the leader in racing and performance fuel products, has been named the Official Fuel of Castle Combe Circuit in the U.K.

“With successful partnerships already in place at other UK venues, we felt it was geographically perfect for Castle Combe to be the latest circuit for VP to get involved with,” said Peter Coleman, VP’s Business Development Consultant in Europe. “With the race track’s almost 70-year history and an outstanding reputation for racing, we’re delighted to now being closely involved with its busy 2019 calendar there.”

The Official Fuel arrangement will result in VP’s wide array of products being available to pre-order in time for the large amount of testing and race day events held at the Wiltshire venue each year. The fact that the current M-Sport Ford Fiesta R5’s ECU was mapped specifically to work on VP’s tailor-made ‘R5’ fuel is just one example of the countless high-profile technical relationships with VP.

“We are delighted that VP approached us,” added Tom Davis, Castle Combe Circuit’s Head of Sales and Marketing. “and together we will be able to offer a first-class race fuel solution to all of our competitors and visitors.”

Additionally, VP Racing Fuels has been named the Headline Partner of Castle Combe’s Rallyday event, UK’s premier rally-focused show, giving fans the chance to enjoy the spectacle of seeing a wide range of rally cars and stars in an open and spectator-friendly environment each year. Event information can be found at www.rallyday.com.

For more information about VP and its products for racers, enthusiasts, and general consumers visit vpracingfuels.com.

About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Fuel Technology®, fueling champions in virtually every form of motorsport on land, sea, and air since 1975. VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, Blancpain GT World Challenge America, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, PDRA, SCORE, Best In The Desert, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.

As part of a retail branding program, gas stations and convenience stores across North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing.  VP’s most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
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VP Contact: Peter Coleman, +44 (0) 7376 388916 or peter.coleman@vpracingfuels.com
Castle Combe Contact visit www.castlecombecircuit.co.uk