San Antonio, Texas, USA (January 10, 2019) - VP Racing Fuels, Inc., announced today that Race Fuel, Ltd., and Old Hall Performance have established an enhanced distribution network for their race fuel and performance products in the U.K. and Ireland.
“Race Fuel Ltd. and Old Hall Performance have significant distribution channels throughout the region, and this will make access to VP’s full line of products quite easy for racers and general consumers,” offered Peter Coleman, VP’s Business Development Consultant, Europe.
Race Fuel Ltd’s passion for motorsports and tremendous logistics experience and capabilities is uniquely positioned to cater for just-in-time fuel deliveries, with immediate next day, pre-race transfers and flexible delivery options. Race Fuel Ltd will provide a complete end-to-end solution for VP Racing Fuels, encompassing fuel import and storage, as well as promotions and marketing support, and can be reached at www.racefuel.online.
Old Hall Performance, a major motorsports distributor, operating from a new state-of-the-art warehouse in the West Midlands, was named the approved importer of VP’s ever-growing range of consumer products for the UK and Ireland and can be found at www.oldhallperformance.com.
Longtime VP partner, Santa Pod Raceway, will also be exhibiting at Autosport on stand # 2680. The track is the most prominent drag racing facility in Europe and hosts FIA European Drag Racing and a full schedule of racing events. “Santa Pod has flown the VP flag for many years now, and we’ve enjoyed a great relationship with Keith Bartlett and his staff,” Coleman continued. “We look forward to working with them again in 2019.”
Showcasing their new and existing distribution as well as an extensive line of new products, VP Racing Fuels will be on Autosport stand # 2787 at the NEC in Birmingham, England January 10-13.
For more information about VP and its products for racers, enthusiasts, and general consumers visit VPRacingfuels.com.
About VP Racing Fuels
VP Racing Fuels is best known as the World Leader in Race Fuel Technology™, fueling champions in virtually every form of motorsport on land, sea, and air since 1975. VP is also the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, AMA Supercross, NMRA, NMCA, World of Outlaws Sprint Cars, Late Models, DIRTcar, Pirelli World Challenge, PDRA, Rally America, SCORE, ARA, and USAC among more than 60 VP-sponsored series and sanctioning bodies.
As part of a retail branding program, gas stations and convenience stores across North America are being branded as VP Racing Fuels, with each providing distribution for VP’s other product lines, including ethanol-free VP Small Engine Fuels, formulated for 2- and 4-cycle outdoor power equipment; VP Madditive® performance chemicals; VP Hi-Performance Lubricants; VP PowerWash™; and VP PowerMaster® hobby fuels for R/C racing. VP's most recent diversification efforts include the introduction of VP Hi-Performance Lubricants in conjunction with the launch of quick lube facilities branded VP Racing FASTLUBE™, VP Racing POWERWASH™ car wash systems, VP Appearance, and VP TANK GUARDIAN™ product lines. More information is available online at VPRacingFuels.com.
Contact: Peter Coleman +44 (0) 7376 388916 peter.coleman@vpracingfuels.com