San Antonio, TX (June 6, 2023) – VP Racing Fuels, Inc., the global leader in performance fuels, lubricants, and additives, announced today a new partnership with Cobra MOTO as factory-fill, gear oil, brake fluid, and coolant.
"VP Racing is excited to be the factory-fill fluids of choice for Cobra MOTO bikes, building on our nearly decade-old relationship," said Bruce Hendel, Senior Vice President - Global Sales for VP. "VP is especially proud to be associated with an organization that manufactures bikes for youth motocross racing, promoting a wholesome sport and helping develop young men and women through motocross."
Once the final wrench is turned, all Cobra MOTO VP Racing bikes will ship filled with VP's 75W GEAR OIL, 622 RACING BRAKE FLUID, AND STAY FROSTY® HI-PERFORMANCE COOLANT. The VP labeling will be on all racing livery bikes, as seen below, and all stock production models available in showrooms.
Cobra MOTO also recommends VP's C50 racing fuel and 2-cycle oil for all riders' bikes.
"Teaming up with VP Racing is a natural fit for Cobra MOTO, as both companies share a passion for innovation, performance, and winning," said Sean Hilbert, President of Cobra MOTO. "Our collaboration in 2015 designing C50 Racing Fuel specifically for the Cobra 50cc models is a testament to the power of our partnership, delivering unmatched performance and reliability to our young riders on the track. By joining forces with VP, we can offer our riders the highest quality fuels and lubricants in the industry, ensuring that our customers have every advantage they need to succeed at the highest levels of competition. We are confident that this collaboration will strengthen our commitment to providing the best possible racing experience, and we look forward to continuing our work with VP Racing to achieve our shared goals."
Cobra MOTO is the most highly respected manufacturer of race-ready mini motocross bikes for young people who are serious about competing. Winners of many competitions, Cobra MOTO bikes are built with the very best custom-built components, from frame to engine.
For more information about VP Racing and its products for racers, enthusiasts, and general consumers, visit www.vpracingfuels.com.
About VP Racing
VP Racing is best known as the World Leader in Fuel Technology®, fueling champions in virtually every form of motorsport on land, sea, and air since 1975. VP is the Official Racing Fuel of the IMSA WeatherTech SportsCar Championship, MotoAmerica, World Racing Group, and World of Outlaws, Fanatec GT World Challenge America, AMA Supercross, American Flat Track, SCORE, USAC, NMCA/NMRA, and more than 60 sponsored series and sanctioning bodies. VP is also the official performance coolant of IMSA, American Flat Track, and ATVMX.
VP also sells a full line of consumer products including ethanol-free VP Small Engine Fuels formulated for 2 and 4-cycle outdoor power equipment, lubricants, VP Madditive® automotive performance additives, Stay Frosty® performance coolants, car appearance products, and accessories through national home improvement, automotive parts, and online retailers. The company also offers a program to independent operators of convenience stores and gas stations, car wash, quick lube, and marinas to brand as VP Racing Fuels and resell the company's race fuel and a full range of automotive performance and outdoor small engine products.For more information, visit www.VPRacingFuels.com.
About Cobra MOTO
Cobra MOTO is a leading name in the world of motocross and off-road motorcycles, renowned for its exceptional performance, quality, and reliability. With a rich heritage producing premium race-ready mini motocross bikes, Cobra MOTO has consistently pushed the boundaries of innovation, delivering more than 300 national titles since 1993 and starting off the careers of many of today's professional motocross stars. By designing and manufacturing its components, including frames, engines, electric motors, and suspension, Cobra MOTO is the only producer of competition off-road motorcycles that are "Made in the U.S.A." With its strong commitment to customer satisfaction, Cobra MOTO continues to be a trusted choice for youth racers worldwide. For more information, visit www.CobraMOTO.com.
VP Racing Media Contact: Bob Merz, 832.244.6305 or bob.merz@vpracingfuels.com
Cobra MOTO Media Contact: Emily Potes, 517-437-9100 or emilyp@cobramotorcycle.com